Wine Trade Atlas

Producer · California, United States

Truth and Valor

Listed in 1 of 10 markets.

Wines
11
Markets
1of 10
Listings
0US: 11 approved labels
Importers
0
Median shelf price
–
  • In LWIN (Liv-ex wine identifiers)

Looking for an importer?

Find the right importers for Truth and Valor

Pick a market: we rank its importers by how well their portfolio fits these wines (appellation, colour, price, style, size) and how they sell, with the numbers, the listings behind them and what to watch out for. Truth and Valor's own listings are left out of every importer's numbers.

Market presence

Where it is listed, and where it isn’t

Where it is not on shelves yet, that is an opening: each links to importers there whose portfolios fit.

Europe

North America

How we know this

Each market is checked against its own public catalogue, listing by listing, and every fact links to the page that states it. We only say a wine is missing where that catalogue is complete; where we cannot tell, we say nothing. Where importers name the producer in their portfolio, we read it from their own pages, on the date shown.

Portfolio

Wines (11)

Wines
WineVintagesMarketsPrice range
OAK EMBER LOVELESS Grenache SyrahRed · PASO ROBLES · Grenache, Syrah–US–
Ocean View Bisto RedRed · CA - SAN LUIS OBISPO–US–
SINOR-LAVALLEE OCEAN VIEW Pinot noirSparkling · SLO COAST · Pinot noir–US–
SINOR-LAVALLEE UNCOMMON EARTH Chenin blancWhite · PASO ROBLES HIGHLANDS DISTRICT · Chenin blanc–US–
SINOR-LAVALLEE UNCOMMON EARTH GrenacheRed · SLO COAST · Grenache–US–
SINOR-LAVALLEE UNCOMMON EARTH PalominoWhite · CUCAMONGA VALLEY · Palomino–US–
SINOR-LAVALLEE UNCOMMON EARTH SavagninWhite · SLO COAST · Savagnin–US–
SINOR-LAVALLEE UNCOMMON EARTH SyrahRed · SLO COAST · Syrah–US–
SINOR-LAVALLEE UNCOMMON EARTH ValdiguiéRed · PASO ROBLES HIGHLANDS DISTRICT · Valdiguié–US–
Sinor-Lavallee Ocean View Vin du SoireeWhite · SLO COAST–US–
UNCOMMON EARTH Gamay noirRed · SLO COAST · Gamay noir–US–

Evidence

Listings (US: 11 approved labels)

Exactly as each source shows them. Prices are shelf prices in local currency, with a euro conversion at the ECB rate on the day observed.

United States · 11 approved labels

Active US labels
Wine, as listedImporterPriceRangeSource
OCEAN VIEW BISTO REDRed · Domestic labelDomestic labelLabel approved 21 Jul 2025–TTB COLA
SINOR-LAVALLEE OCEAN VIEWSparkling · Domestic labelDomestic labelLabel approved 26 Sep 2025–TTB COLA
SINOR-LAVALLEE OCEAN VIEW VIN DU SOIREEWhite · Domestic labelDomestic labelLabel approved 28 Feb 2025–TTB COLA
SINOR-LAVALLEE UNCOMMON EARTHRed · Domestic labelDomestic labelLabel approved 13 May 2025–TTB COLA
SINOR-LAVALLEE UNCOMMON EARTHRed · Domestic labelDomestic labelLabel approved 13 May 2025–TTB COLA
SINOR-LAVALLEE UNCOMMON EARTHWhite · Domestic labelDomestic labelLabel approved 13 May 2025–TTB COLA
SINOR-LAVALLEE UNCOMMON EARTHRed · Domestic labelDomestic labelLabel approved 13 May 2025–TTB COLA
SINOR-LAVALLEE UNCOMMON EARTHWhite · Domestic labelDomestic labelLabel approved 20 May 2025–TTB COLA
SINOR-LAVALLEE UNCOMMON EARTHWhite · Domestic labelDomestic labelLabel approved 13 May 2025–TTB COLA
UNCOMMON EARTHRed · Domestic labelDomestic labelLabel approved 26 Mar 2026–TTB COLA
VALOR WINE CO OAK & EMBER LOVELESS & CORed · Domestic labelDomestic labelLabel approved 5 Aug 2026–TTB COLA

What changed

Recent changes