Wine Trade Atlas

Importer Benicia, California, United States

Merchants of Thirst LLC

Applicant on 109 approved US labels for 13 producers. An approved label is permission to sell in the US, not a shelf listing.

Listings
0US: 109 approved labels
Producers
13
Wines
44
Median shelf price
–
New / delisted, 90 days
+10 / −0approved labels

Company profile

At a glance

What we can say about the company from the sources, with the date they were last checked. Company facts only: no people, no street addresses.

Origins
FranceGermanySpainNew Zealand
Portfolio
13 producers, 44 wines
Price segment
Mid (€15–25); typical price of producers carried (shelf prices elsewhere) €20.70, from 5 producers with a shelf price
Organic
3 of 13 producers carried (23%) have organic or biodynamic evidence (a lower bound: certifier and member lists, shelf labels)
Appellation focus
PenedèsCavaChablis
Grape focus
Pinot NoirChardonnayRiesling
Data checked
28 Oct 2026 (latest source observation for this company)

Company facts

Registry record

Company facts only, from the public business register. No people, no street addresses.

Legal name
MERCHANTS OF THIRST LLC
Registry
Permit CA-I-22283 · TTB (Alcohol and Tobacco Tax and Trade Bureau)
Legal form
LLC
Also registered as
Alcohol wholesaler (federal TTB permit)registry
City
Benicia, California, United States
Status
Active
Markets
United States
US approved labels
109 as applicant source
Wine labels since 2015
274 as applicant, 2019 to 2026 (year of application). Labels older than the last 36 months are history: not a current listing or approval. source

Portfolio

What they import

Share of their US labels (109) by origin, region and colour.

By country of origin

US labels by country of origin
ItemListingsShare
France7771%
Germany1211%
Spain1211%
New Zealand87%

By region

US labels by region
ItemListingsShare
Canterbury66%
Catalonia55%
Beaujolais22%
Burgundy22%
Rhône Valley22%
Savoie22%
Alsace11%
Champagne11%

By colour

US labels by colour
ItemListingsShare
White4541%
Red4138%
Sparkling1716%
Rosé44%

Who they carry

Producers (13)

Producers with at least one listing or US label through this importer, by number of listings.

Producers carried
ProducerListings hereVia this importer inListed in
Wein. Bianka und Daniel SchmittRheinhessen, Germany10USEE listedFI no data yetIS not listedNO listedSE not listedAB not listedBC not listedMB not listedON not listedPE not listedQC not listedUS listed
Raphaëlle GuyotBurgundy, France9USEE not listedFI no data yetIS not listedNO not listedSE not listedAB not listedBC not listedMB not listedON not listedPE not listedQC not listedUS listed
The Hermit RamCanterbury, New Zealand8USEE not listedFI no data yetIS not listedNO listedSE not listedAB not listedBC not listedMB not listedON not listedPE not listedQC not listedUS listed
Mas BertranPenedès, Spain4USEE not listedFI no data yetIS not listedNO not listedSE listedAB not listedBC not listedMB not listedON not listedPE not listedQC listedUS listed
Château CambonBeaujolais, France3USEE not listedFI no data yetIS not listedNO listedSE not listedAB not listedBC not listedMB not listedON not listedPE not listedQC listedUS listed
Vinícola de NullesCava, Spain3USEE not listedFI no data yetIS not listedNO listedSE not listedAB not listedBC not listedMB not listedON not listedPE not listedQC not listedUS listed
Can-ViCatalonia, Spain2USEE not listedFI no data yetIS not listedNO not listedSE not listedAB not listedBC not listedMB not listedON not listedPE not listedQC not listedUS listed
Domaine des PérégrinsChablis, France2USEE not listedFI no data yetIS not listedNO not listedSE not listedAB not listedBC not listedMB not listedON not listedPE not listedQC not listedUS listed
La Ferme des Sept Lunes (Delobre)Saint-Joseph, France2USEE not listedFI no data yetIS not listedNO not listedSE not listedAB not listedBC not listedMB not listedON not listedPE not listedQC not listedUS listed
Terroirs du MistralSouthern Rhône, France2USEE not listedFI no data yetIS not listedNO not listedSE not listedAB not listedBC not listedMB not listedON not listedPE not listedQC not listedUS listed
Château de Grand PréBeaujolais, France1USEE not listedFI no data yetIS not listedNO not listedSE not listedAB not listedBC not listedMB not listedON not listedPE not listedQC not listedUS listed
Jordi LlorensSpain1USEE not listedFI no data yetIS not listedNO not listedSE not listedAB not listedBC not listedMB not listedON not listedPE not listedQC not listedUS listed
Mathieu CosteFrance1USEE not listedFI no data yetIS not listedNO not listedSE not listedAB not listedBC not listedMB not listedON not listedPE not listedQC not listedUS listed

Evidence

US labels (109)

Sortable. Prices in local currency as listed, with euro conversion; US labels carry no price.

US labels through Merchants of Thirst LLC
Market, sortWine, by producer, sorted descendingPrice, sortApproved, sortSource
US United StatesRAPHAELLE GUYOT CALLIOPERaphaëlle Guyot · WhiteLabel approved 11 Jul 202511 Jul 2025TTB COLA
US United StatesRAPHAELLE GUYOT AMALTEERaphaëlle Guyot · WhiteLabel approved 14 Jul 202514 Jul 2025TTB COLA
US United StatesMATHIEU COSTE LE TROISIÈME OEIL DU CHATMathieu Coste · RedLabel approved 4 Jun 20244 Jun 2024TTB COLA
US United StatesMAS BERTRAN XARELLISTAMas Bertran · White · Penedès, SpainLabel approved 14 Jul 202514 Jul 2025TTB COLA
US United StatesMAS BERTRAN SUMOLLISTAMas Bertran · Red · Penedès, SpainLabel approved 14 Jul 202514 Jul 2025TTB COLA
US United StatesMAS BERTRAN LA GRAUAMas Bertran · SparklingLabel approved 13 Aug 202513 Aug 2025TTB COLA
US United StatesMAS BERTRAN BALMAMas Bertran · Sparkling · Penedès, SpainLabel approved 13 Aug 202513 Aug 2025TTB COLA
US United StatesLA FERME DES SEPT LUNES VRLa Ferme des Sept Lunes (Delobre) · WhiteLabel approved 26 Oct 202326 Oct 2023TTB COLA
US United StatesLA FERME DES SEPT LUNES HALO SUR LE BAUDETLa Ferme des Sept Lunes (Delobre) · Red · Saint-Joseph, FranceLabel approved 24 Oct 202324 Oct 2023TTB COLA
US United StatesJORDI LLORENS FA SEREJordi Llorens · SparklingLabel approved 3 Jun 20253 Jun 2025TTB COLA
US United StatesDOMAINE DES PEREGRINSDomaine des Pérégrins · White · Chablis, FranceLabel approved 22 Sep 202622 Sep 2026TTB COLA
US United StatesDOMAINE DES PEREGRINSDomaine des Pérégrins · White · Chablis, FranceLabel approved 22 Sep 202622 Sep 2026TTB COLA
US United StatesCHATEAU DE GRAND PRE LES PAPILLONSChâteau de Grand Pré · WhiteLabel approved 12 Mar 202612 Mar 2026TTB COLA
US United StatesCHATEAU CAMBON LE CAMBONChâteau Cambon · Red · Beaujolais, FranceLabel approved 28 Apr 202528 Apr 2025TTB COLA
US United StatesCHATEAU CAMBONChâteau Cambon · RedLabel approved 31 Jul 202431 Jul 2024TTB COLA
US United StatesCHATEAU CAMBONChâteau Cambon · Red · Brouilly, FranceLabel approved 28 Apr 202528 Apr 2025TTB COLA
US United StatesCAN-VI VI-NEGRECan-Vi · RedLabel approved 3 Jun 20253 Jun 2025TTB COLA
US United StatesCAN-VI ANCESTRAL BLANCCan-Vi · WhiteLabel approved 5 Jun 20255 Jun 2025TTB COLA
US United StatesWEINGUY BIANKA UND DANIEL SCHMITT NIEDER FLORSHEIMER RIESLINGWhiteLabel approved 11 Jun 202511 Jun 2025TTB COLA
US United StatesVINS ET VOLAILLES USE CASE EN PLUSRedLabel approved 21 Feb 202421 Feb 2024TTB COLA
US United StatesVINS ET VOLAILLES TOUTES LES MEMESRedLabel approved 21 Feb 202421 Feb 2024TTB COLA
US United StatesVINS ET VOLAILLES SELF LOVERedLabel approved 21 Feb 202421 Feb 2024TTB COLA
US United StatesVINS ET VOLAILLES PUTES FEMINISTESWhiteLabel approved 21 Feb 202421 Feb 2024TTB COLA
US United StatesVINS ET VOLAILLES ME LIVEREZ PAS JE M'EN CHARGERedLabel approved 21 Feb 202421 Feb 2024TTB COLA
US United StatesVINS ET VOLAILLES FIZZY WITCHESWhiteLabel approved 21 Feb 202421 Feb 2024TTB COLA
US United StatesVINS ET VOLAILLES CECI EST MON SANGRedLabel approved 21 Feb 202421 Feb 2024TTB COLA
US United StatesVINS ET VOLAILLES CANCEL CULTURERedLabel approved 21 Feb 202421 Feb 2024TTB COLA
US United StatesVINS ET VOLAILLES BON COURAGERedLabel approved 21 Feb 202421 Feb 2024TTB COLA
US United StatesVINS ET VOLAILLES AMAZONESRedLabel approved 21 Feb 202421 Feb 2024TTB COLA
US United StatesVINOCOLA DE NULLES BRUT ROSESparkling · Cava, SpainLabel approved 28 Apr 202528 Apr 2025TTB COLA

What changed

Recent changes

Last 90 days: 10 new approved labels and 0 delisted (the +10 / −0 above); 0 producers moved to this importer and 0 producers moved away.

  1. US United StatesNew US label

    New US label: DOMAINE DES PEREGRINS

    Domaine des Pérégrins · via Merchants of Thirst LLC TTB COLA

  2. US United StatesNew US label

    New US label: DOMAINE DES PEREGRINS

    Domaine des Pérégrins · via Merchants of Thirst LLC TTB COLA

  3. US United StatesNew US label

    New US label: HERMIT RAM SOLERA

    The Hermit Ram · via Merchants of Thirst LLC TTB COLA

  4. US United StatesNew US label

    New US label: GUSTAVE GOUSSARD TRADITION

    via Merchants of Thirst LLC TTB COLA

  5. US United StatesNew US label

    New US label: L'ECU TRINITY

    via Merchants of Thirst LLC TTB COLA

  6. US United StatesNew US label

    New US label: L'ECU JANUS

    via Merchants of Thirst LLC TTB COLA

  7. US United StatesNew US label

    New US label: TERRE FORTE BLANC!

    via Merchants of Thirst LLC TTB COLA

  8. US United StatesNew US label

    New US label: MAISON CROCHET LA CUVEE

    via Merchants of Thirst LLC TTB COLA

  9. US United StatesNew US label

    New US label: MAISON CROCHET LA BALLADE

    via Merchants of Thirst LLC TTB COLA

  10. US United StatesNew US label

    New US label: MAISON CROCHET GRIS

    via Merchants of Thirst LLC TTB COLA

  11. US United StatesNew US label

    New US label: WEINGUT BIANKA UND DANIEL SCHMITT

    Wein. Bianka und Daniel Schmitt · via Merchants of Thirst LLC TTB COLA